Category :Greeting Cards

The Rise of Bespoke Printing

If you watch any of the home building or renovation shows that seem to be everywhere, you will have come across the term ‘bespoke’. It was an old english term meaning ‘(of goods, especially clothing)...

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Technical Terms Explained – Gray is a colour

Just recently I’ve been working with a client who needed to a booklet by the cheapest means they could so they elected to print the majority of it in black in white. To be helpful...

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Building your Business with the power of the Christmas Card

In a little over 10 weeks Christmas will be here. 10 more weeks before the great Christmas shutdown that will mean many businesses will be closed for several weeks. Several weeks where they won’t be...

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How to take Great Photos

At Copy Express we see a lots of photos used for all kinds of things. Lots of people taking lots of photos of lots of different things. We also see lots of photos that could...

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Variable Data Printing – the simple tool to personalise your marketing

Looking for a way to make a marketing material have that personal  touch? A personal  touch that will make the recipient more likely to read it, giving you a powerful way of connecting with them....

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The many uses of Personalisation

Personalisation in what you do as a business is a powerful tool. It about making the customer feel that they are a person to you and not just another ‘consumer’. Personalisation is more than that...

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Designing Great Greeting Cards

There are lot of things you can do to make a greeting card with a lot of impact, far too many to fit in one blog post, so here’s a selection of them. Make it...

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Connect with your Customers

In the modern marketplace, no matter what line of work you are in there will be competition for customers. It can take a lot of work to get new customers, but it can also take...

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Folded Brochures

The most common type of folded brochure or flyer we create is the good-old-fashioned tri-fold. An A4 page folded into three sections, usually with one flap being folded between the others (known as a "C-Fold"...

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